Our report for AWS found that a technology which was only invented in 2006 – cloud computing – is delivering huge benefits for UK businesses and society. Our economic analysis showed that AWS generates £8.7 billion in economic value for businesses across the UK. On average, AWS customers got a return of £2 for every £1 they spent, with the top 10% of customers reporting a return of £10 or more, and companies which are based “in the cloud” are also nearly three times as likely to be growing at over 5% a year than those who are not. Through our interactive map, we were able to show how these benefits spread to every single part of the UK, breaking figures down by parliamentary constituency. We found small businesses were getting some of the best value from cloud – being able to switch computing power on and off at will without having to make upfront investment.

Please find the full report here: https://awsimpactreport.publicfirst.co.uk/